Loading…
This event has ended. Create your own event → Check it out
This event has ended. Create your own
Over 4 days, hear from 50+ expert speakers & engage in workshops covering gamification, customer loyalty, employee engagement & behavior science. Earn your Certification in Gamification Design in our limited space, full-day workshops on June 10th. During our 3-days of content/speakers (June 11-13), we’re adding multiple mini-workshops for everyone to have more hands-on learning experiences at GSummit. Register Now
View analytic
Thursday, June 12 • 9:30am - 10:00am
Taking Airline Loyalty Beyond Flight

Sign up or log in to save this to your schedule and see who's attending!

Club Premier (Aeromexico's loyalty program) has created two experiences that take the airline loyalty experience beyond just flying. Francisco will take us through the journey and design of Premier League and Premier Rally, which were created to increase the frequency of their loyalty program members. Both examples were major successes for Aeromexico and are bar-setting for the airline industry.

Speakers
avatar for Francisco Schnaas

Francisco Schnaas

President Club Premier - Aeromexico, Aeromexico
Francisco Schnaas is President at Club Premier, Mexico's leading coalition loyalty program. He is responsible for the travel related partnerships of the program, as well as for the reward portfolio for its members. Additionally, Francisco is co-founder and CEO at eXperimenta, Mexico’s leading experience gift certificate retailer. This trajectory has been recognized by the likes of American Express who awarded eXperimenta the Entrepreneur of... Read More →


Thursday June 12, 2014 9:30am - 10:00am
Room 3

Attendees (23)